A few years back, I tried growing a new account on X (formerly Twitter) from scratch. I played the "reply guy" tactic.
Every day I blocked 30 minutes to comment on the right posts to steal my slice of attention and grow faster. When I was consistent, I saw results.
But I also saw burnout. I didn't enjoy a single minute of it.
I've been creating content for over 14 years. I never stopped studying the best growht tactics and hacks. Once in a while, I get jealous, and try to accelerate things with some of those hacks.
It always ends up like my experiment on X. Tiny results, big depression.
So, some time ago, I started wondering: is it possible to build an online audience without compromising your mental health, well-being, and happiness?
Turns out it is. That's why I interviewed
. She runs "The Creator Retreat" on Substack, a 10-month program guiding sensitive, thoughtful creators towards a slower, more mindful approach to content creation.Meet Teri Leigh
Teri Leigh is a seasoned creator, yoga instructor, and mindfulness coach with over 20 years of experience. After years of feeling overwhelmed by traditional content marketing advice, Teri decided to build a community that values personal growth, emotional honesty, and mindful creativity above rapid growth and relentless productivity.
What You'll Gain From Listening to This Interview:
Escape the Content Creation Rat-Race: Learn how to shift from hustle and anxiety to a peaceful, authentic approach.
Develop Deeper Self-Awareness: Discover how more self-awareness and mindfulness make content creation always fun.
Find Authentic Engagement: Understand how to create genuine connections through meaningful interactions rather than superficial "reply guy" tactics.
Use AI Mindfully: Hear practical insights on how Teri integrates ChatGPT to enhance—not replace—her authentic voice. (And save hours of editing time)
Balance Practicality and Spirituality: Explore a balanced approach to running your creator business without losing sight of your emotional and spiritual wellbeing.
Listen to the full interview now, and don’t forget to leave a comment. Say thanks to Teri for generously sharing her insights and wisdom!
I interview creators live every week to understand their routines, processes, and mindset—basically everything behind the scenes of great content. You can listen to all the recording by clicking here.
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